The Challenge
DJ Guyana came to Xendek looking to bring their brand into the world. Xendek aimed to design a new brand identity and website to properly promote their Radio station. In addition to updating the DJ Guyana website’s aesthetics, Xendek needed to implement a strong search marketing campaign to further promote the brand’s digital visibility.
The plan
Design a new logo for the new brand name that reflects their modernization Radio station.
Design a modern website that informs their audience about their Radio station. Create additional content pages for their radio station to target specific cities, and communities of people to broaden their DJ Guyana reach.